CRM And Retail Performance Specialist

Paese :
Italia
Regione :
Lazio
Città :
ROME
Categoria :
Commercio
Tipo di contratto :
Contratto a durata Indeterminata
Tipo di lavoro :
A tempo pieno
La tua esperienza :
Esperienza tra 2 e 5 anni

Descrizione dell'azienda

One of the most prestigious Italian luxury menswear brand, Brioni was founded in Rome in 1945 by two representatives of the Italian excellence, Nazareno Fonticoli, a tailor from Abruzzi, and Gaetano Savini, a charismatic entrepreneur from Umbria. Throughout its history, Brioni has been and continues to be a point of reference for the entertainment, institutional and business worlds in Italy and abroad, followed by a loyal clientele of countless Hollywood personalities, heads of state and business leaders. In 1952 Brioni changed the perception of male elegance by presenting, for the first time ever, a men's wear collection on the catwalk at Palazzo Pitti, Florence. Today Brioni continues to guarantee excellence in tailoring under the leadership of CEO Fabrizio Malverdi. Since 2011 Brioni is part of Kering, a worldwide leading Luxury and Sport & Lifestyle Group.

Descrizione del posto

ROLE MISSION
The person will be responsible, on a worldwide level, for all the projects related to Customer Relationship Management -such as loyalty increase, spending increase, new clients and prospect development, retention and client's re-activation, customers' assignation to stores & sales advisors- and all Retail Performance analysis.
KEY ACCOUNTABILITIES
*    Execution and monitoring of CRM strategy with targeted action plans for both Bespoke and Ready-to-wear clientele
*    Target definition, campaign execution and results monitoring of all clienteling activities 
*    Ad-hoc analysis on trends, product, cross channel and redemption
*    CRM database cleaning
*    Definition and oversee of in-store Clienteling activities
*    CRM and Clienteling training in store
*    CRM & KPIs reporting
*    Reporting on store staff individual sales performances
*    All retail related regular and ad hoc Performance Analysis
*    Support and coordinate the implementation of Retail Digital tools (Dashboards, Analysis tools etc.)
*    Liaise with Kering Corporate for the implementation of CRM related systems and tools

Profilo

KEY REQUIREMENTS
*    3 years prior experience in a similar role
*    Fluent English, Italian is a plus
*    Advanced MS Excel Skills
*    Strong sense of priorities and problem-solving attitude
*    Excellent interpersonal and communication skills
*    Ability to regularly meet tough deadlines and handle a high volume of tasks
*    Ability to work in a dynamic and complex environment
*    Planning and Organization
*    Discretion and confidentiality
Kering is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, veteran status, or any other characteristics protected by law.